The right traffic
HOPIN is an app offering transport-related services such as taxi, urban and intercity public transport, courier and parking.
When designing the visuals, we took into account the variety of services offered by the application. The primary color is yellow, stemming from the fact that Hopin started as a taxi app that has gradually grown. At the same time, each service has its own specific complementary colour.
Communication takes place mainly on social networks in the form of posts and animations.
Building a brand and awareness on social media is a long-term process that requires proper communication and eye-catching visuals. We actively helped HOPIN with this task and prepared content for social media.